
For over 60 years, Fairhaven Senior Services has been a cornerstone of compassionate care and community engagement in Whitewater. Established in 1962, Fairhaven has remained dedicated to providing a safe, secure, and vibrant environment for adults aged 55+, with a strong emphasis on social engagement, quality care, and a collaborative relationship with UW-Whitewater—setting it apart from senior living communities throughout the region and state.

A Legacy of Care & Innovation
Throughout its history, Fairhaven has been led by only three CEOs, demonstrating remarkable stability and commitment to its mission. The organization continuously invests in its levels of care, most recently completing a $12 million renovation of its assisted living facilities, ensuring residents receive the highest standard of comfort and support. With a dedicated team of 104 staff members and three external agencies, Fairhaven prioritizes personalized and attentive care.
Fairhaven offers a continuum of living options, including:
Prairie Village- Duplex ranch-style homes
Independent apartments- with care level options
Three floors of assisted living, including advanced assisted living
Hearthstone-Memory care

A Deep Connection to the Whitewater Community
One of Fairhaven’s most defining characteristics is its deep-rooted connection to UW-Whitewater. Residents frequently engage with students, faculty, and alumni, attending campus events, collaborating with university organizations, visits to and from athletic teams and welcoming student volunteers. Many Fairhaven residents are retired UW-Whitewater faculty and staff, maintaining a strong tie to the institution that continues to enrich their lives.

Fairhaven’s intergenerational programs and community engagement efforts include:
– Cycling Without Age Program – Community volunteers, including the City Manager, UW-Whitewater Chancellor Dr. Corey King, and Chief of Police Dan Meyer, provide trishaw rides through downtown and the university campus.
– Monthly Dog Treat Donations – Residents craft treats for local K-9 units, Whitewater veterinary clinics, and humane societies averaging almost 1,600 treats with a record of over 2,800.
– Fairhaven Lecture Series – A tradition spanning 40+ years, offering educational programs for residents and the broader community.
– Food Outings & Special Events – Monthly restaurant trips, Food Truck Days, and other engaging activities.

Navigating Challenges in Senior Care
As a leader in senior living and healthcare services, Fairhaven continuously adapts to an evolving healthcare landscape, facing challenges such as:
- Shifts in skilled nursing demand and prioritization of home health care which was a driving factor in the closure of skilled nursing.
- Federal and state funding limitations impacting long-term care facilities.
- Staffing shortages, particularly in nursing recruitment and retention within a small-town environment.
Despite these challenges, Fairhaven remains dedicated to preserving its mission and enhancing the quality of life for every resident.

How Fellow Chamber Members Can Support Fairhaven
Fairhaven encourages Chamber members and the broader community to help support their mission in simple but meaningful ways:
– Follow and share their story on social media- Facebook and Instagram
– Volunteer or engage with residents—including opportunities for adolescents and families to interact with residents.
– Collaborate on events and sponsorships—reach out for opportunities to partner or brainstorm new engagement ideas.
Schedule a tour to become aware of what Fairhaven has to offer.
Fairhaven is committed to amplifying its connection with UW-Whitewater and the Whitewater Community and continuing its tradition of enriching residents’ lives through education, social engagement, and community involvement.
Fairhaven: where life is added to years!
To learn more about Fairhaven Senior Services, visit www.fairhaven.org or follow them on Facebook. Or reach out to Brian Robinson- Director of Marketing, Community Relations & Leisure Services at robinsonb@fairhaven.org or by phone at 262-473-2140. Together, we can help share and celebrate their impact on the Whitewater community!
Submitted by Whitewater Area Chamber of Commerce
Images sourced and permitted use granted by Brian Robinson, Director of Marketing, Community Relations & Leisure Services