It’s time once again for #FlashbackFriday with the Whitewater Historical Society.

One of the most popular post card views from Whitewater was the Normal School (UWW) lawn in all its summer glory. This view, dated 1910, was produced for the O’Connor drug store in Whitewater. Drug stores were popular places to purchase “picture” postcards during their popularity between 1900 and the 1970s.

The vast lawn in front of Old Main on the UWW campus was a point of horticultural interest in the community because it had and still has a wide variety of trees and shrubs. In this view, a classical monument also decorates this part of the “normal lawn.”

Join us next week for more from the collections of the Whitewater Historical Society.

(3096PC, Whitewater Historical Society)