Housing Development Priorities in Whitewater

To the Residents of Whitewater,

The City of Whitewater is committed to fostering a housing market that supports residents at every stage of life—from young professionals and growing families to retirees looking to stay in the community. Our 2024-2028 Strategic Goals emphasize expanding family-style housing options to accommodate workforce demand, homeownership opportunities, and long-term community stability.

As part of this strategy:

• Single-family housing development remains a core priority, ensuring that families and long-term residents have paths to homeownership.
• We recognize the need for diverse housing choices—including townhomes, duplexes, and other family-oriented units—to provide options that support Whitewater’s workforce and aging population.
• Beyond the multi-family projects already approved or in progress, the city is not actively soliciting, reviewing, or pursuing additional large-scale multi-family developments at this time.

To ensure a thoughtful, data-driven approach, the city continues to collaborate with regional and statewide experts, including county economic development professionals to housing specialists from the University of Wisconsin system to assess housing needs and align development efforts with best practices.

As housing and economic development remain important topics in our community, we encourage residents to rely on verified, publicly available sources for the most accurate and up- to-date information. The City of Whitewater provides comprehensive, fact-based resources on our official website—ensuring transparency and accountability. While opinions will always be part of the conversation, we believe public policy is best guided by recognized data and informed analysis, rather than yard signs or messaging from special interest groups.

Our focus is on creating a balanced housing market that supports economic growth, housing affordability, and a high quality of life. We welcome continued collaboration with community members, businesses, and development partners to ensure Whitewater remains a great place to live, work, and raise a family.

For accurate information on the city’s housing initiatives, please visit www.whitewater-wi.gov or contact the Economic Development Department at 262-473-0148.

Taylor Zeinert
Economic Development Director
City of Whitewater